Ogilvy Appoints Ganapathy Balagopalan as Deputy Chief Strategy Officer | Advertising

Ogilvy India has announced the appointment of Ganapathy Balagopalan as Deputy Chief Strategy Officer.

Balagopalan will be the national agency effectiveness leader and will also seek to champion the digital strategy aspect of brands. He joined the agency 20 years ago and was Head of Strategic Planning, Ogilvy West and East. While Balagopalan takes on a national role, he will continue to be the head of planning for Mumbai and Kolkata.

Prem Narayan, Chief Strategy Officer at Ogilvy India, said: “’Ask Ganapathy’ is a catchphrase at Ogilvy, if there’s anything you need to know about Cadbury/Mondelez. brands – Cadbury/Mondelez, Pidilite, Bajaj and ITC. There has been a Ganapathy touch to many great campaigns on these brands over the years.

VR Rajesh, Group Chairman, Ogilvy India, said: “There is no one better to associate Prem with in the national role than Ganpathy. Having built a strong planning structure for the Mumbai office and being responsible for some signature work at our major clients, Guns will now lead the new era transformation program for Ogilvy’s planning. »

Balagopalan added, “At Ogilvy, we have incredibly talented people with diverse skill sets who are completely dedicated to creating world-class work that helps our clients succeed in a VUCA world. I look forward to partnering with all of my colleagues to make sure Ogilvy continues to lead the way.”

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